I was responsible for the complete e-commerce development of Michel’s Pizzas, creating a modern, high-performance online shopping experience that reflects the brand’s family tradition and passion for homemade pizza since 1984.
My work included custom WordPress and WooCommerce development, UI/UX optimization, responsive design, performance enhancements, and seamless online ordering functionality. I also implemented dynamic product menus, delivery options, customer loyalty and rewards features, and an intuitive checkout process designed to simplify ordering and increase conversions.
The result is a fully customized e-commerce platform that combines modern technology with the warmth and authenticity of Michel’s Pizzas, making it easier for customers to explore the menu, place orders, and enjoy their favorite pizzas online.
Michel’s Pizzas is a family business that began in 1984 with the goal of sharing the taste of a good, homemade pizza. What started in our own kitchen has grown into a company that still preserves that same sense of home and warmth.

8 out of 10 people use a mobile phone. So one of my goals is to provide a website adapted to mobile devices.